Privacy Policy

Effective Date: October 7, 2025

At Reverie Blanket Co., your privacy matters. This policy outlines what personal information we collect, how we use it, and how we keep it safe — because keeping your trust means as much to us as keeping you cozy.

What We Collect

When you browse, shop, or reach out to us, we may collect the following personal information:

  • Contact Information — name, email address, shipping/billing address, and phone number (if provided)
  • Order & Payment Details — order history and limited payment information (processed securely via Shopify’s payment partners)
  • Messages & Inputs — messages you send through our contact form or email (including wholesale or corporate inquiries)
  • Usage Information — including your IP address, browser type, device info, and pages you visit on our site
  • Analytics Data — we use tools (like Google Analytics or Shopify’s built-in analytics) to understand how visitors use our site and improve your experience

How We Use Your Information

We use your information to:

  • Process and fulfill orders
  • Communicate with you (e.g., order updates, responses to questions, or announcements if you’ve subscribed)
  • Improve our website and customer experience
  • Respond to wholesale or corporate gifting inquiries
  • Detect and prevent fraud or misuse of our website

We only send marketing emails if you’ve explicitly signed up for them. You can unsubscribe anytime using the link in our emails.

Sharing Your Information

We never sell or rent your information — ever.

We only share it with trusted third-party providers as needed to operate our store, including:

  • Shopify – for secure order processing and store functionality
  • Payment Processors – to securely handle payments
  • Shipping Carriers – to deliver your cozy goods
  • Analytics Tools – to help us understand and improve our site

All third parties are required to keep your information safe and use it only to support our services.

Your Rights

You can request access to, correction of, or deletion of your personal data at any time by emailing us at hello@reverieblanketco.com.

If you’re located in the EU or another region with data protection laws, you may have additional rights under applicable regulations — and we honor those fully.

Cookies & Tracking

We use cookies (the digital kind!) to help our site function smoothly and provide a more personalized experience. You can manage or disable cookies in your browser settings.

How We Protect Your Data

We take your privacy seriously. Shopify’s platform is PCI compliant, and we follow industry best practices to safeguard your information. Access to personal data is limited to those who need it to provide our services.

Contact Us

Have questions about our privacy policy or how your data is handled? We’re here to help:

hello@reverieblanketco.com